There are many steps before ranking a website through SEO. First thing first, you need to know what is the user intent behind each search query. In order to understand user intent, you need to monitor the user behavior.

To monitor user behavior, you need to know your customer well. You need to know what she needs, what she is willing to pay etc. As a rule of thumb, the faster you understand your customer, the faster you will rank your website.

SEO stands for search engine optimization which is the best way to rank a website on Google and other search engines.

SEO can be best classified into two sections:

  • On-page SEO
  • Off-page SEO.

On-page SEO is concerned with the actual content of your web-page and the keywords that have been used. Off-page SEO is about getting links for your website from other websites. The task of ranking a website can be simplified into three points — Keywords, Content and Links.

Without optimizing these three factors, a website cannot be ranked high on the major search engines such as Google.

You must be wondering what exactly is SEO?

SEO is a process of bringing up or making a website visible to the search engines. . Search engine optimization is the process of improving the visibility of a website or a web page in search engine results in order to increase traffic to the website.

You can increase your website’s traffic and visibility through SEO. The Wikipedia definition says ” Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural,” “organic,” or “earned” results.”

Basically SEO is the process of optimizing your website to rank higher in the search engines.

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